BRIMANNIA
Visual identity of a new clothing brand
Client
BRIMANNIA
Timeline
1 month
Services
Visual identity
Client
Challenge
With my client, we wanted to create a logo that makes a lasting impression and triggers feelings of nostalgia and softness.
Goal
The goal was to create a very specific visual identity; we were looking to evoke nostalgia, warmth, and freedom for a custom clothing brand.
Result
So we made a mood board, visual creations around freedom (butterfly), nostalgia, and softness with this pastel and gradient effect on the butterfly. We really wanted to bring out lightness and freedom.