DOSE
Fictional brand identity for the DOSE coffee brand
Client
DOSE
Timeline
2 Weeks
Services
Visual identity
Client
Challenge
Here, I wanted to create a whole fictional brand identity featuring patterns for packaging and print.
Goal
My goal was to practice creating patterns, packaging, and brand variations for a brand created completely from scratch. I wanted to bring out the essence of this brand in the art direction of the product, which is the coffee capsule.
Result
So I created a logo, a brand style guide with patterns, a typeface, and various mockup designs to create a complete brand book.